Anthony PPC

No Anthony manifest yet for this account

Anthony is not yet wired for MESS Canada

Anthony today runs against MESS USA. To extend to this account, you still need:

You can still edit thresholds + templates below; Anthony will use them when it starts running here.

MESS Canada

Amazon PPC Strategy · powered by the AdsCrafted methodology

55
Active Campaigns
$2,350
Ad Spend (30d)
50.5%
ACoS (30d)
20.4%
TACoS (30d)
—
Wasted Spend
0
Pending Actions
Action Queue

Recommendations from Anthony's last weekly run. Approve / snooze / dismiss per row.

No manifest from Anthony yet. Run python .claude/skills/anthony/anthony_weekly.py (or click Refresh) to generate one.
Harvest Hub — SKC Graduation Pipeline

5-stage pipeline: Auto/Broad → In-Exact → SKC-Ready → In-Flight → Live. SI handles bid/budget/negative automation. Anthony's unique value: graduate proven keywords to dedicated SKCs.

21
1. Candidates
9
2. In-Exact
0
3. SKC-Ready
0
4. In-Flight
22
5. Live SKCs
$24
Defensive-negate spend

STAGE 1 — CANDIDATES (top 25)

ASINTermOrdersACoSMatch
—
food day disposable dot sticker sunday61%TARGETING_EXPRESSION_PREDEFINED
—
prank6114%TARGETING_EXPRESSION_PREDEFINED
—
dry erase stickers411%TARGETING_EXPRESSION_PREDEFINED
—
funny stickers480%TARGETING_EXPRESSION_PREDEFINED
—
date dots saturday32%TARGETING_EXPRESSION_PREDEFINED
—
friday label32%TARGETING_EXPRESSION_PREDEFINED
—
nurse stickers funny31%TARGETING_EXPRESSION_PREDEFINED
—
pranks for adults355%TARGETING_EXPRESSION_PREDEFINED
—
b00ky1o4kw21%TARGETING_EXPRESSION_PREDEFINED
—
b0dp5khfqp22%TARGETING_EXPRESSION_PREDEFINED
—
canning jars with labels21%TARGETING_EXPRESSION_PREDEFINED
—
clear round stickers 1.5"21%TARGETING_EXPRESSION_PREDEFINED
—
dissolvable canning labels for mason jars29%TARGETING_EXPRESSION_PREDEFINED
—
dry erase stickers23%TARGETING_EXPRESSION_PREDEFINED
—
fart bomb bag21%TARGETING_EXPRESSION_PREDEFINED
—
funny stickers for adults2274%TARGETING_EXPRESSION_PREDEFINED
—
office pranks for coworkers228%TARGETING_EXPRESSION_PREDEFINED
—
prank gift221%TARGETING_EXPRESSION_PREDEFINED
—
pranks236%TARGETING_EXPRESSION_PREDEFINED
—
sunday stickers24%TARGETING_EXPRESSION_PREDEFINED
—
B078XJH5YXvehicle parking pass21%TARGETING_EXPRESSION

STAGE 2 — IN-EXACT (top 20)

ASINTermProgressACoS
B07YF3JB32canning supplies
2/5		103%
B07YF3JB32dissolvable food labels
2/5		89%
B07YF3JB32canning jars
1/5		45%
B07YF3JB32food labels stickers
1/5		34%
B07YF3JB32jar labels
1/5		14%
B07YF3JB32kitchen labels
1/5		7%
B07YF3JB32labels for storage bins
1/5		9%
—
B078XJH5YXparking permit
1/5		1%
—
B078XJH5YXparking placard
1/5		2%

STAGE 5 — LIVE SKCs (top 20 by 30d spend)

ASINCampaignStateSpend 30dSales 7dACoS
B07YF3JB32B07YF3JB32 - SP - SKC 'DISSOLVABLE FOOD LABELS'ENABLED$109$11892%
B07YF3JB32B07YF3JB32 - SP - SKC 'FOOD LABELS'ENABLED$22$0—
B07YF3JB32B07YF3JB32 - SP - SKC 'FOOD LABELS STICKERS'ENABLED$21$3071%
B07YF3JB32B07YF3JB32 - SP - SKC 'FOOD LABELS FOR CONTAINER…ENABLED$9$0—
B07YF3JB32B07YF3JB32 - SP - SKC 'FOOD DATE LABELS'ENABLED$9$0—
—
B078XJH5YXB078XJH5YX - SP - LOW BID SKC 'PARKING PASS'ENABLED$3$0—
B07YF3JB32B07YF3JB32 - SP - SKC 'FOOD LABELS FOR RESTAURAN…ENABLED$3$0—
B07YF3JB32B07YF3JB32 - SP - SKC 'LABELS FOR FOOD CONTAINER…ENABLED$1$0—
B07YF3JB32B07YF3JB32 - SP - LOW BID SKC 'DISSOLVABLE LABELS'ENABLED$1$0—
—
B078XJH5YXB078XJH5YX - SP - LOW BID SKC 'PARKING PERMITS'ENABLED$1$591%
B07YF3JB32B07YF3JB32 - SP - LOW BID SKC 'FOOD DATE LABELS'ENABLED$0$0—
B07YF3JB32B07YF3JB32 - SP - LOW BID SKC 'FOOD LABELS'ENABLED$0$0—
B07YF3JB32B07YF3JB32 - SP - LOW BID SKC 'DISSOLVABLE FOOD L…ENABLED$0$0—
B07YF3JB32B07YF3JB32 - SP - LOW BID SKC 'FOOD LABELS FOR RE…ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - SKC 'PARKING PASS'ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - SKC 'PARKING HANGING TAGS'ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - SKC 'PARKING PASSES'ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - LOW BID SKC 'PARKING HANGING TA…ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - SKC 'PARKING PERMITS'ENABLED$0$0—
—
B078XJH5YXB078XJH5YX - SP - LOW BID SKC 'PARKING PERMIT'ENABLED$0$0—

DEFENSIVE NEGATIVES — 30+ clicks 0 orders (Anthony fires faster than SI)

ASINTermCampaignClicksWasted $
—
bad parking stickersCatch All - SP - AUTO47$20
—
b0btf4f8yqCatch All - SP - AUTO40$5

AUTO-MINING YIELD — Catch All / Auto producing orders

ASINTermCampaignOrdersSales
—
food day disposable dot sticker sundayCatch All - SP - AUTO6$58
—
prankCatch All - SP - AUTO6$75
—
dry erase stickersCatch All - SP - AUTO4$89
—
funny stickersCatch All - SP - AUTO4$40
—
date dots saturdayCatch All - SP - AUTO3$25
—
friday labelCatch All - SP - AUTO3$25
—
nurse stickers funnyCatch All - SP - AUTO3$30
—
pranks for adultsCatch All - SP - AUTO3$30
—
b00ky1o4kwCatch All - SP - AUTO2$51
—
b0dp5khfqpCatch All - SP - AUTO2$25
—
canning jars with labelsCatch All - SP - AUTO2$58
—
clear round stickers 1.5"Catch All - SP - AUTO2$75
—
dissolvable canning labels for mason jarsCatch All - SP - AUTO2$40
—
dry erase stickersCatch All - SP - AUTO2$45
—
fart bomb bagCatch All - SP - AUTO2$25
SI State — verifying Scale Insights is doing its job

Strategy mix, target ACoS distribution, snapshot drift, Anthony pause stick rate.

0
Campaigns in SI
0
≥40% (ranking)
0
≤10% (protection)
0
Stale entries
0
Anthony executions
0
Failed
—
Pause stick rate

TARGET ACOS DISTRIBUTION

0-10%
0
10-20%
0
20-30%
0
30-40%
0
40-50%
0
50-60%
0
60-70%
0
70-80%
0
80-90%
0
90-100%
0
Configuration

Master Chat resolves thresholds from these. Per-ASIN strategy overrides. User request at runtime overrides both.

NAMING CONVENTION

Tokens like [Category], PA:[Parent ASIN], CA:[Child ASIN] get replaced at create time. Glossary teaches the AI what each abbreviation means.

▸ NAMING GLOSSARY (16)
AbbreviationMeaning

CAMPAIGN STRUCTURE TEMPLATES (7)

▸ SKC Iso T2 AGGRESSIVE Harvested winners (>=3 orders, ACoS <= target). Tight bid control on a single proven keyword.
▸ Root Keyword Cluster (up to 5) MODERATE Theme-level coverage where root variations matter (e.g. "queen quilt", "white queen quilt"). Per-product ad group.
▸ Single Keyword Campaign MODERATE Hero keywords needing dedicated budget control + ranking-push subsidy.
▸ Auto Discovery CONSERVATIVE New ASIN launch / keyword discovery. Mine search-term report weekly to harvest winners.
▸ Broad Research CONSERVATIVE Broad match keyword exploration with aggressive negation on zero-conv terms.
▸ Competitor PT MODERATE Product targeting against competitor ASINs. Use sparingly, tight ACoS guardrails.
▸ Defensive Brand CONSERVATIVE Branded keyword defense. Floor budget, low bid, prevent competitor poaching.
▸ Recent Executions (0)
No execution history yet. Anthony writes here after each approved run.